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Brand / Advertiser Terms

Last updated: 4 August 2026 · Governing law: South Africa

These Brand / Advertiser Terms (the "Brand Terms") set out the rules that apply when you register or buy as a Brand (also called a Buyer) on Kollabr (the "Platform"), a South African platform where Brands pay Kollabr to run short-form video campaigns and buy the resulting Videos, and Kollabr pays the Creators who make them. They supplement our general Terms of Service and apply on top of them — where these Brand Terms deal specifically with buying Videos, they prevail. Please read them carefully before you post a Brief or make a Purchase.

1. Introduction & acceptance

Kollabr is operated by Lunara Ventures (Company Registration No. 2026/418581/07) ("Kollabr", "we", "us", "our"), a company incorporated in the Republic of South Africa. You can reach us at support@kollabr.co.za.

These Brand Terms apply whenever you register as a Brand, post a Brief or Campaign, or buy a Video on the Platform. By doing any of those things, you agree to be bound by these Brand Terms together with our Terms of Service, Acceptable Use Policy, Privacy Policy and Refund & Dispute Policy. If you do not agree, you must not use the Platform as a Brand.

In these Brand Terms: a Brief or Campaign is a job you post with a fixed Price per Video; a Creator (or Seller) is the user who submits a Video; a Video (or Content) is the short-form video supplied in response to your Brief; a Preview is the watermarked, streaming-only version you can watch before you buy; a Purchase is your completed paid order for a Video; the Price is the per-Video amount you set and pay to Kollabr; the Platform Fee is the percentage of the Price Kollabr retains for itself when calculating what it pays the Creator, set by the Creator's plan (15%, 12% or 10%); the Payout is the amount Kollabr pays the Creator for the Video, from Kollabr's own funds; and the Payment Partner is NjiaPay.

2. Eligibility & your account

To use the Platform as a Brand you must be at least 18 years old and have the legal capacity to enter into a binding contract.

  • You confirm that you are acting for a business and that you are authorised to bind that business to these Brand Terms and to any Purchase you make.
  • You must provide accurate, current and complete company details (including legal name, registration and contact and billing information) and keep them up to date so that we can issue correct invoices.
  • You are responsible for keeping your login credentials confidential and for everything done under your account.
  • You must tell us promptly at support@kollabr.co.za if you suspect any unauthorised use of your account.

3. Posting Briefs

When you post a Brief, you set the Price per Video that you will pay, and you describe what you need (for example the product, the message, format, length and any usage notes). Posting a Brief does not itself trigger a payment, but it is a genuine offer to buy: each time you approve a Video submitted to your Brief, that is a Purchase of that Video at the Price, and what a Brief costs you in total depends on your Price and how many Videos you approve.

  • You are responsible for making sure your Brief is lawful, clear, accurate and not misleading, and that you have the rights to ask for what you are requesting (for example to feature your own product, brand or campaign).
  • Your Brief and any instructions you give a Creator must comply with our Acceptable Use Policy and with applicable advertising law and codes, including the Consumer Protection Act 68 of 2008 ("CPA") and the rules of the relevant advertising regulator.
  • You must not use a Brief to request unlawful, deceptive, infringing or harmful content, or to circumvent these Brand Terms.
  • You set any usage limits or special conditions clearly in the Brief. If you do not, the standard licence in clause 6 applies.

4. Reviewing submissions & Previews

When Creators respond to your Brief, you can review their submissions by watching a watermarked Preview. The Preview streams only — it is not the final deliverable, and the full Video does not unlock until you complete a Purchase.

  • You must not download, copy, save, screen-record, scrape or otherwise attempt to capture a Video, or any part of it, before you have Purchased it.
  • You must not remove, alter, obscure or circumvent the watermark or any technical protection on a Preview.
  • You must not use, publish, share or repurpose any Preview or unpurchased Video for any purpose.

These restrictions are part of our Acceptable Use Policy. Breaching them is a serious matter and may lead to suspension or termination of your account and to liability to the affected Creator.

5. Buying a Video & price

When you decide to buy, you make a Purchase at the Price shown on the Brief.

  • You pay Kollabr the Price shown. There is no separate buyer or service fee added on top of the Price. Kollabr's Platform Fee affects what Kollabr pays the Creator, not your bill — and it is set by the Creator's plan, so your own plan never changes what a Video costs you.
  • Payment is processed by our Payment Partner (NjiaPay). When you pay, you also agree to the Payment Partner's terms. Kollabr does not store full card numbers.
  • Your Purchase contract is with Kollabr. Your payment is Kollabr's own revenue for running your campaign and supplying the Video — it is not held in escrow, in trust, or on anyone's behalf. Kollabr separately pays the Creator for their work from Kollabr's own funds; the Creator is paid by Kollabr, not by you. Because nothing is held pending your approval, the Video unlocks as soon as payment succeeds, and any refund is dealt with under our Refund & Dispute Policy.
  • The full Video unlocks for download as soon as your payment is successful, and you receive the licence described in clause 6.
  • Kollabr is not your or the Creator's agent, employer or advertising agency, and it is not a bank, deposit-taker or escrow agent.

6. Licence you receive

On a completed Purchase, and conditional on your payment completing in full, Kollabr procures — under the Creator Agreement — that the Creator grants you a worldwide, perpetual, irrevocable, royalty-free, sub-licensable licence to use, reproduce, edit, adapt, distribute and publicly display the purchased Video for your advertising, marketing and promotional purposes across any media (including online, social, broadcast, print and in-store).

  • The Creator retains copyright and ownership of the Video. You receive the licence described above, not ownership of the underlying work.
  • You must not resell or redistribute the raw Video file as a standalone product to third parties (for example as stock footage). The licence is for using the Video in your own advertising and marketing, not for re-selling the footage itself.
  • The licence takes effect only once your payment completes. Until then you have no right to use the Video, and watching a Preview gives you no licence.
  • You must honour any specific usage limits the Creator clearly stated in the Brief or listing that you accepted.

This clause mirrors the licence the Creator grants under clause 7 of the Creator Agreement. Please refer to the Creator Agreement for the full content and licensing terms.

7. Your responsibilities for use

You are responsible for how you use a Video once you have Purchased it, including how it appears in your advertising and marketing.

  • You must comply with all applicable laws and codes, including the CPA, the Electronic Communications and Transactions Act 25 of 2002 ("ECTA"), the Protection of Personal Information Act 4 of 2013 ("POPIA"), and the advertising codes administered by the relevant advertising regulator (for example the ASA / advertising standards body).
  • You must honour any usage limits stated in the Brief and any conditions you agreed to.
  • You must obtain any further permissions, clearances or consents you need for your particular use (for example additional music, talent, trademark or location rights) beyond what the Creator has warranted.
  • You must not use a Video in a way that is misleading, defamatory, discriminatory, unlawful or otherwise in breach of the Acceptable Use Policy.

8. No guarantee / disclaimers

The Platform and the matching of Briefs and Creators are provided on an "as is" and "as available" basis.

  • We do not warrant that any Creator will apply to your Brief, that you will receive any submissions, or that a Video will be fit for your particular purpose or achieve any commercial result.
  • We do not create, commission, endorse or control the Videos, and we are not responsible for their quality, originality or performance.
  • It is your responsibility to review the Preview and decide whether a Video meets your needs before you Purchase.

Nothing in these Brand Terms excludes or limits any rights you may have under the CPA or other South African law that cannot lawfully be excluded. Where the CPA applies to you, your statutory rights are not affected.

9. Refunds & disputes

Because a Video is digital content delivered electronically, a Purchase is generally final once the download is unlocked. The circumstances in which we will consider a refund, how to request one, and how disputes between you and a Creator are handled, are set out in our Refund & Dispute Policy, which forms part of these Brand Terms.

10. Fees & invoices

All Prices on the Platform are in South African Rand (ZAR) . Kollabr is not currently registered for VAT, so Prices do not include VAT. A tax invoice or receipt for each Purchase is available to you through the Platform. If and when Kollabr registers for VAT, tax invoices reflecting VAT will be issued. It is your responsibility to give us the correct billing details so that your invoice is accurate.

11. Suspension, liability & general

Suspension and termination. We may suspend or terminate your account or access to the Platform, with or without notice, if you breach these Brand Terms or any document that forms part of them, if we are required to do so by law, or to protect the Platform, a Creator or other users. Where reasonable and lawful, we will give you notice and an opportunity to remedy the issue. Termination does not affect rights or obligations that arose before it, including for completed Purchases and licences granted.

Indemnity. To the extent permitted by law, you agree to indemnify and hold Kollabr (and our directors, employees and agents) harmless against any claims, losses, liabilities, damages and reasonable costs (including legal costs) arising out of your breach of these Brand Terms, your Brief or instructions, your use of a Video, or your dealings with a Creator.

Limitation of liability. To the maximum extent permitted by law, Kollabr is not liable for any indirect, incidental, special or consequential loss, or for loss of profits, revenue, data, goodwill or business, arising out of or in connection with your use of the Platform, any Purchase or any Video. Nothing in this clause excludes or limits liability that cannot be excluded or limited under South African law, including under the CPA, or our liability for fraud or for death or personal injury caused by our negligence.

Governing law. These Brand Terms and your use of the Platform are governed by the laws of the Republic of South Africa. You and Kollabr submit to the jurisdiction of the South African courts, and specifically the Western Cape Division of the High Court.

General. The general clauses in our Terms of Service — including severability, no waiver, whole agreement, assignment, changes and how to contact us — also apply to these Brand Terms. Please refer to the Terms of Service for the full general provisions. For any question about these Brand Terms, email support@kollabr.co.za.

Questions about this document? Email support@kollabr.co.za.